Media Management B.A.

Media Management B.A.

The Bachelor’s degree course in Media Management trains managers for the media, whose task it is to develop useful and economically viable concepts in companies and organisations, to competently see their implementation through and to evaluate the results.

Students who take the course at Macromedia University become experts in economics, legal, technical and creative issues and learn how to be the driving force behind forward-looking media concepts in industry and politics.

The course of study strategically prepares you to operate as a competent interface between creativity and management, thus opening up a path to numerous exciting and challenging careers.Our graduates mainly find employment in leadership and support roles in the media economy, but also in media-related areas of industrial and service businesses. The media industry is international in structure.

To enable our students to gain overseas experience during their studies, Macromedia is partner to a world-wide network of highly-regarded private universities. With the 6+1 programme you complete six semesters at your Macromedia campus and one semester at one of our partner universities. This way you can do two things at once: study, and prepare for the demands of the international labour market.

The director of the programme is Prof. Dr. Dr. Castulus Kolo.

Your benefits at Macromedia University

  • Top position in CHE Ranking 2014/15
  • Small classes with intensive, individual supervision
  • Globally recognised, state-approved degrees, accredited by FIBAA
  • Campuses in Berlin & Munich
  • Authentic, practice-oriented projects
  • Highly qualified professors and industry insiders as lecturers
  • International students
  • Career perspective in Germany
  • Buddy network for international students
  • Programmes entirely in English
  • Campus locations situated in Germany’s industrial centres
  • International network of Partner Universities
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Media Management

  • Academic Degree

    Bachelor of Arts

  • Duration of Study

    7 Semester, 1 Semester Abroad

  • Starting

    Summer and Winter Term

  • Location

    Munich, Stuttgart, Freiburg, Cologne, Hamburg, Leipzig, Berlin, Frankfurt

  • Tuition fee

    Check branches of study below for tuition fees

  • Application process

    Recognised school leaving certificate, TOEFL (at least 72 out of 120) or IELTS (at least 6 out of 9), curriculum vitae, letter of motivation, personal interview (optional).

  • Student Advisory Service

    For more information about the university, tuition fees, financing and scholarships, admission requirements and study programmes, please contact our study advisors

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Branches of study

Brand ManagementBachelor of Arts

Brand Management (B.A.)

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Media and Communication Management (B.A.)

Media and Communication Management (B.A.)

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Music Management (B.A.)

Music Management (B.A.)

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Please don't hesitate to get in touch with us:
  • Phone numbers:
  • Munich +49 89 544151-0
  • Stuttgart +49 711 280738-0
  • Cologne +49 221 31082-0
  • Hamburg +49 40 3003089-0
  • Berlin +49 30 2021512-0

    Every Tuesday and Thursday, we organise a webinar for interested applicants. Sign up to join the next session.