FAZ: Benchmark study news apps

FAZ: Benchmark study news apps

  • Semester

    1. Semester

  • Supervisor

    Prof. Dr. Alyosh Agarwal

  • Partner

    Frankfurter Allgemeine Zeitung GmbH

  • Website


  • Course

    Media and Communication Management

FAZ: Benchmark study news apps
A project led by Prof. Dr. Alyosh Agarwal, in cooperation with German newspaper Frankfurter Allgemeine Zeitung, to design an app for the mobile news business.

Bachelor and master program "Media and Communication Management" students developed proposals for the design of a news app for use on mobile devices.
Methods used to develop the project included competitor analysis, reader surveys, research into literature and different design approaches. The aim was also to use new technologies such as voice control.
At the end of the project the participants presented their results to the management team at the Frankfurter Allgemeine Zeitung. Mrs Lea Herzfeld coordinated the project on behalf of the F.A.Z.

How would you like participating in similar projects with real companies? Currently Macromedia University maintains a network of more than 500 cooperation partners. We will be happy to tell you more.

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FAZ: Benchmark study news apps

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