Friday | 20. July 2018

Digital Future Summit: Turning Study Excellence into Top Careers

For the second time, top talented students from Macromedia University participated in the Digital Future Summit at European School of Management and Technology (ESMT) in Berlin to boost their career by connecting with major players like Google, Zalando or Daimler.

"It was a blast" commented one of the master students her participation in the two-day Digital Future Summit at European School of Technology and Management. Sheena Rajgarhia was one of 30 top talented students from Macromedia Berlin and Stuttgart who were invited to the high level event that was exclusively designed for outstanding students to empower them with career opportunities at major digital players. During the two-day event, students from all over Europe were able to connect with Google, Zalando, Acccenture Interactive or Daimler among others in sparkling keynotes, panel talks, master classes, workshops and job talks. The accompanying networking program with barbeque and aftershow party ensured a delightful balance between performance and fun.

Workshops and master classes - in search for excellence

While the first day centered around panel talks and master classes to provide knowledge, the second day was more playful with discussions and workshops on the digital future of businesses and innovation. In the Google workshop, Media and Communication Management student Marck Ernest Thornton (B.A.) developed and presented a rapid virtual reality concept and prototype for elevators that was most convincing to Google managers as they could see the concept even work for Google Streetview and Maps. Daimler DigitalLife, in contrast, empowered students with Lego bricks eperiments while DHL Express managers discussed the opportunities of Alexa for B2B businesses in a master class.

 "It was a pleasure to see our talents do so well in all of the workshops", brand expert and field trip organizer Prof. Dr. Brigitte Kleinselbeck proudly summarized Macromedia students' performance. "Results show me that we're on the right way building excellence in various aspects: analytical and social skills as well as the passion to always go for the best solutions. We've already received the invitation for next year's summit. I'm looking forward to it."

Find further information about our international study programs here.





The Digital Future Summit at ESMT Berlin is a career building event for highly talented master students in Europe.

Excellent bachelor and master students from Macromedia Berlin and Stuttgart were invited for the second time.

In numerous workshops, master classes and discussions, students were able to connect to digital leaders.

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