Study Master's degree in Business (M.A.)

Master's Degree with Business Specialisation

According to the ‘Harvard Business Manager’ magazine, Jeffrey Bezos, the Founder and CEO of Amazon, is in the top 100 list of world’s best CEOs. As a top manager, he has led Amazon from the small online bookstore to one of the world's largest e-commerce companies within the last 20 years. Amazon accounts for about 26% of total sales* of online commerce in Germany. Jeffrey Bezos is living digital transformation and driving innovation.
 
Business management entails making sound decisions and leading a company to economic and social success. The right business strategy, highly qualified management skills and the courage to take a new course at the right time, combined with business management skills are pivotal in business success.
 
In the Master’s specialisation in Business at Macromedia University, you will develop the competence that is indispensable to steer your career towards upper management level. The programme is offered as an international study programme in English as well as in German as the Master’s in Business Management.

Click here to get to the German Website.

* Source: Statista 2017, share of Amazon's sales of total online retail sales in Germany in the years 2008 to 2015
 

Course Content

We gear you up for leadership positions in the digital and international business world. You will develop a strong conceptual foundation complemented by the thorough know-how of relevant methods and tools, so that you are prepared to advance your career as a top manager.
 
The comprehensive curriculum encompasses all facets of strategic and operational management integrating in-depth business knowledge, comprehensive project know-how and practical application in case studies. Not only will you gain a deep understanding of the theories of management and business management, but also deal hands-on with marketing strategies, digital transformation, strategy, innovation, business intelligence and analytics.
 

Your competencies after the Master's degree in Business

After the Master's degree in Business, you will have acquired a wide range of competencies which enable you to efficiently manage and plan innovation processes and steer corporate and marketing strategies decisively. You will have mastered the management tools that are essential to address the challenges of digital transformation.
 
Here is an excerpt from the modules in the Business specialisation:
  • Marketing strategies
  • Leadership and Entrepreneurship
  • Management Research
  • Business Intelligence
  • Business Analytics
  • Global economic and social development
  • Financial services

Strong focus on practice with more than 500 practice partners

A firm focus on practice lies at the heart of all courses at Macromedia University. A well-maintained network of more than 500 company partners support our students with real-life practice projects in the Master's programme. This is your chance to apply and expand the classroom knowledge directly in practice. 
 
In our project portal, you can get a first impression of our cooperation with the top companies in the industry. These include, among others, the Sky Group, ProSiebenSat.1, Rolls Royce MotorCars Ltd. and Microsoft.
 
Our professors will guide you during your entire studies and ensure that you gain practical experience in all aspects of business management. They run exciting projects that allow you to test the course content in a practical context helping you gain hands-on skills that will be valuable in your professional life.
 

Career prospects after graduation

After studying the Master’s in Business degree at the Macromedia University, you have access to numerous opportunities starting at the entry level to top management roles. Your potential employers could be corporations, media companies, start-ups, marketing agencies and so on. Our Career Service will support you every step of the way. Some examples of great opportunities for you at the top management level could be the following:
  • Business Development Manager
  • Project manager for marketing strategy
  • Business Analyst
  • Business Intelligence Manager
  • Founder or Managing Director
  • Business Unit Manager
  • Business consultant
     
Not convinced yet? Let our impressive alumni tell you exciting stories about their career progress on the Alumni Portraits.
 

Admission requirements and pre-semester

1. University/B.A. degree with at least 210 ECTS
If you have only 180 ECTS, we offer you the option of obtaining the required extra 30 ECTS in a Pre-Semester course which you can complete in one of the following ways:
  • Attendance based pre-semester: This is an on-campus course that starts in the winter semester to ensure that you can join the master’s programme in the summer semester without any difficulty.
  • Online Pre-Semester: You can take the online pre-semester course in parallel with the first semester of your master’s course in the summer semester.

2. English language proficiency
TOEFL test with at least 72 out of 120 points or IELTS with at least 6.0 out of 9 is required. Equivalent qualifications may also be accepted, as applicable. For more information, see how to apply.

Do you have any questions?

We would be happy to answer your questions and give you personalised advice on our programmes and university. Get in touch with us now using one of the following ways: We are eager to help you find a study programme that’s perfect for you.

FAST TRACK APPLICATION

FAST TRACK APPLICATION

Fill in the pre-registration form and fast forward your application. No paperwork, no hassles! Our Application Team will guide you through the next steps.

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INFORM YOURSELF

Request the Master brochure to get the complete overview of the study programmes, entry requirements, application process and finances.

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MACROMEDIA UNIVERSITY AMONG TOP 3

MACROMEDIA UNIVERSITY AMONG TOP 3

A recent study by the German Institute for Service Quality (DISQ) ranks Macromedia University’s courses and services at the third position.

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MUNICH TOP IN QUALITY OF LIVING

Mercer recently ranked Munich 4th in their Quality of Living Ranking. The beautiful Bavarian city is home to one of our campuses.

Take the Munich Campus tour

EXPERIENCE THE DIGITAL WORLD

The latest equipment in Virtual Reality, Augmented Reality, Drones and 360 degrees cameras are available for practice at Macromedia.

Discover our Media Labs

The PhD cooperation with the University of Westminster

PHD-PROGRAMME

Earn your PhD from England while living in Germany. The PhD cooperation with the University of Westminster makes it possible.

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A video still of Allianz arena taken from a Macromedia University video spot

PROJECTS WITH PRACTICE PARTNERS

Cooperation with industry is at the core of our teaching. Get a few glimpses of some exciting projects our students have worked on. (2:05 min)

Watch the video

MACROMEDIA AS A UNIVERSITY OF APPLIED SCIENCES

Find out how being a University of Applied Sciences shapes the teaching at the Macromedia University. (2:53 min)

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Your benefits at Macromedia University

  • Top position in CHE Ranking 2014/15*
  • Small classes with intensive, individual supervision
  • Globally recognised, state-approved degrees, accredited by FIBAA
  • Campuses in popular German cities that are also major commercial hubs
  • Authentic, practice oriented projects with over 500 well-known companies
  • Highly qualified professors and industry insiders as lecturers
  • International students from all continents
  • Career perspectives in Germany: 18 months visa after successful graduation
  • Master’s degree on three days a week (e.g. from Thursday to Saturday)
  • Pre-Semester course available online
  • Buddy network for international students
  • Several Programmes entirely in English
  • Campus locations situated in the very centre of Germany’s industrial locations
  • Worldwide network of Partner Universities

*Centre for Higher Education, www.che.de

Business Management M.A. Study Programme

Business Specialisation

  • Academic Degree

    Master of Arts

  • Duration of Study

    3 semesters for applicants with 210 ECTS
    3 semesters plus 1 Pre Semester course for applicants with 180 ECTS

  • ECTS

    90, 30 (Pre-Semester)

  • Starting

    Master course: 15th March
    Pre-Semester: 1st October
    Online Pre-Semester: 15th March

  • Location

    Munich

  • Tuition fee

    Non-EU students
    6,400 € per semester plus 750 € registration fee.
    EU students
    6,400 € per semester plus 500 € registration fee.
    Starting from 500 € per month with guarantee.
    More information here.

  • Language

    English

  • Who can apply

    This is a non-consecutive Master’s programme, i.e., it is open for students with undergraduate degree in diverse areas.

  • Application process

    Apply online with the following documents: University/B.A. degree with 210 ECTS; if you have only 180 ECTS, you can earn the required extra credits in the Pre-semester; TOEFL (at least 72 out of 120) or IELTS (at least 6.0 out of 9) or equivalent; Curriculum Vitae, letter of recommendation by your lecturer or employer and a motivation statement 
    Apply online now.

Business (M.A.). Order the information materials now.

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Projects

Projects Practice and cooperation projects of students from Bachelor's and Master's programs.

Porsche Museum: Sound-App „Porsche in the Mix“

Porsche Museum: Sound-App „Porsche in the Mix“

Ein Höhepunkt in der Dauerausstellung des Porsche Museums in Stuttgart ist die interaktive Soundins ...

more
EY: Reseach into successful strategies to promote global start-ups

EY: Reseach into successful strategies to promote global start-ups

How can cooperation between start-ups and companies be established to make digital transformation mo ...

more

Partners

0_Adidas
0_Adobe
0_Bilfinger
0_BMW
0_Capgemini
0_Discovery
0_Escada
0_Green Peace
0_Mercedes Benz
0_Microsoft
0_Red Bull
0_rWarner Music
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Locations

We offer Business (M.A.) in

Please don't hesitate to get in touch with us:

 

  • Phone numbers:
  • Munich +49 89 544151-0
  • Stuttgart +49 711 280738-0
  • Cologne +49 221 31082-0
  • Hamburg +49 40 3003089-0
  • Berlin +49 30 2021512-0

    Every Tuesday and Thursday, we organise a webinar for interested applicants. Sign up to join the next session.

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