Study practice-oriented Bachelor programmes in major German cities

The Bachelor’s degree courses in Media and Communication Management, Media and Communication Design and International Management, cover the whole spectrum of media, ranging from print to Internet, television to feature films, design to animation and also the management and marketing of media products. 

The curriculum blends theoretical lectures with practical project work that are often carried out in collaboration with leading companies from our partner network. Students are encouraged to take responsibility for their own educational career at an early stage. From the outset, they are given the opportunity to engage with leading media and business figures who are linked with Macromedia University as guest lecturers and project sponsors.

The 6+1 programme: In the Media Management and Media and Communication Design programmes, we offer our students an integrated semester abroad at one of our international partner universities. All Bachelor programmes also include a one-semester internship, which in most cases is a chance to get to know one’s future employer.