Study Media and Communication Management (B.A.)

Media Management is international.

"Media management combines analytical and creative thinking. You always need that special idea, but you also need a clear idea of the initial situation and the goals. This isn't for lone wolves. Media managers must lead multi-faceted, often international teams towards innovative solutions. Obviously, your own overseas experience is just as important here as good English skills." Prof. Dr. Dr. Castulus Kolo, Director of Media and Communication Management

Film, TV, Web and even the whole print and advertising market is a global business. Ideas are sold internationally as well as complete film products or brand campaigns. Furthermore major corporations and organisations act and communicate globally. More than ever before the media and communication market needs managers who are familiar with international aspects of media business, media rights and cultural differences.

The MHMK Bachelor’s degree programme in Media and Communication Management will give you the theoretical insights and practical skills you need to be successful in an international media context. Foundation courses in media, communication, and management will provide you with a basic knowledge of four major career-oriented fields:  Brand Management and Advertising , Corporate Communications and PR, Internet Management, TV Management and Broadcasting.
 
The knowledge you acquire will allow you to work flexibly and efficiently within a changing media landscape. Media managers are active in a wide range of areas. This B.A. degree programme concentrates on developing creativity and management capabilities. Students especially benefit from interaction with other MHMK courses in creative areas: film and television, media and communication design, and journalism. Upon graduation you can embark directly on your chosen career or enroll in a Master’s degree programme.
 

Do you have any questions?

We would be happy to answer your questions and give you personalized advice on our programmes and university. Get in touch with us now using one of the following ways:
We are eager to help you find a study programme that’s perfect for you.

Your benefits at Macromedia University

  • Top position in CHE Ranking 2014/15
  • Small classes with intensive, individual supervision
  • Globally recognised, state-approved degrees, accredited by FIBAA
  • Campuses in Munich, Cologne, Hamburg and Berlin
  • Authentic, practice-oriented projects
  • Highly qualified professors and industry insiders as lecturers
  • International students
  • Career perspective in Germany
  • Buddy network for international students
  • Programmes entirely in English
  • Campus locations situated in Germany’s industrial centres
  • International network of Partner Universities

Study Programme Media Management B.A.

Media and Communication Management

  • Academic Degree

    Bachelor of Arts

  • Duration of Study

    7 Semester, 1 Semester Abroad

  • ECTS

    210

  • Starting

    Winter Term

  • Location

    Munich, Cologne, Hamburg, Berlin

  • Tuition fee

    e.g. 5,150 € per semester
    plus 500 € registration fee
    (for students from EU countries).
    More information here.

  • Language

    English

  • Student Advisory Service

    You’re interested in this course but you’re not sure if this programme is the right one for you? Don’t hesitate to take advantage of our Student Advisory Service. We’re good listeners and advisors, and we know the industry. We take your questions seriously, focus on your interests, and support you as you develop your individual point of view.

Alumni

Christin Bachofer

Account Manager, Microsoft Deutschland GmbH

Ferdinand Delius

Trainee Sales, Dr. Oetker

Nikolas Rupp

Marketing at Ratiopharm Ulm / BEKO Basketball National league

Anna Kugler

Communications Specialist, Unilever Deutschland GmbH

Projects

Literary Salon Britta Gansebohm: A tribute

Master, Media and Communication Management, Entertainment Management

Literary Salon Britta Gansebohm: A tribute

Within the framework of the „From Expat to Wahlberliner. International writers in Berlin“ series sponsored by the Berlin Senate, it was the task of the Macromedia students to portray the Literary Salon Britta Gansebohm.The creative, dense contributio ...

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Groupon: Benchmark-Study

Master, Media and Communication Management, International Management, Media and Advertising Psychology, Marketingmanagement, Business Psychology

Groupon: Benchmark-Study

What market potential is there in online-couponing? What is characteristic for the business model wi ...

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Porsche Museum: Campaign concept for special exhibition

Master, Media and Communication Management, Sports and Event Management, Brand Management and Advertising

Porsche Museum: Campaign concept for special exhibition

From October 30, 2016 a new exhibition can be seen at the Porsche Museum: “Roadbook. The Porsche Mus ...

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Booklet of Participation: initiating a charity campaign

Master, Media and Communication Management, Sports and Event Management

Booklet of Participation: initiating a charity campaign

A Berlin student project makes a splash: Under the direction of Prof. Dr. Gernot Wolfram, MA student ...

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ESS: communication ideas for large European research facility

Master, Media and Communication Management

ESS: communication ideas for large European research facility

Lund in southern Sweden is home to the world's most powerful neutron spallation source. 17 European ...

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RWE Supply & Trading: Redesign of the user interface for optimizing power plant usage

Master, Design Management, Media and Communication Management, Media Design

RWE Supply & Trading: Redesign of the user interface for optimizing power plant usage

RWE Supply & Trading GmbH is RWE AG's commercial hub for energy and energy-related raw materials ...

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FAZ: Benchmark study news apps

Master, Media and Communication Management

FAZ: Benchmark study news apps

A project led by Prof. Dr. Alyosh Agarwal, in cooperation with German newspaper Frankfurter Allgemei ...

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Media Broadcast GmbH: Raising Awareness for Digital Audio Broadcasting

Master, Media and Communication Management, Marketingmanagement

Media Broadcast GmbH: Raising Awareness for Digital Audio Broadcasting

...

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Partners

0_Adidas
0_Adobe
0_Bilfinger
0_BMW
0_Capgemini
0_Escada
0_Green Peace
0_Mercedes Benz
0_Microsoft
0_Red Bull
0_rWarner Music
0_s1. FC Köln

Locations

We offer Media and Communication Management (B.A.) in

Please don't hesitate to get in touch with us:

 

  • Phone numbers:
  • Munich +49 89 544151-0
  • Stuttgart +49 711 280738-0
  • Cologne +49 221 31082-0
  • Hamburg +49 40 3003089-0
  • Berlin +49 30 2021512-0
WhatsApp
Contact us by using WhatsApp

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1. Enter +49 176 15098602
2. Save as contact
3. Text us your questions on WhatsApp

Please contact us Monday to Friday from 10 am to 6 pm.

Adresse
Write us or come along to visit us

Hochschule Macromedia
University of Applied Sciences

Tiziana Ziesing
Central Student Advisory Service

Sandstraße 9
80335 Munich